I wanted to find a shower curtain that both my husband and I would like, nothing to feminine, but also nothing to dark. This fit shower curtain fit the bill on both parts. The brown and earthy colors fit my husband well, and the decorative plant pattern pleases my eye. It's actually much more 'bright' when hung, and make our bathroom seem lighter and bigger. I very pleased with this one! Also, I surfed the internet trying to find the cheapest price, and with the site to store shipping (free), Wal-Mart was the most affordable.